Ira Greenberg

A post-computational practice.

‘My practice includes computation (creative coding, AI), drawing, and painting. Regardless of medium, my process is primarily generative/emergent. I begin most often automatically, with no target/goal/outcome in mind; my hands begin coding/drawing/prompting/painting. Hopefully, something engaging reveals itself along the way. I define my overall process as post-computational, in that it is deeply informed by many years of coding. (I think of embodied algorithms when holding a pencil/paintbrush.) I do not aspire to align myself with any single creative/aesthetic/art historical tradition. Yet, I deeply appreciate craft and visual literacy and also disruptive technologies.’ 

With an eclectic background combining studio & applied arts and computer science, Ira Greenberg has been a painter, 2D & 3D animator, print designer, web & interactive designer/developer, programmer, art director, creative director, managing director, art & computer science professor, author and web3 Co-founder. He wrote the first major language reference on the Processing programming language, Processing: Creative Coding and Computational Art, (Berkeley, CA: friends of ED, 2007) and two subsequent creative coding texts. Greenberg holds a B.F.A. from Cornell University and a M.F.A. from the University of Pennsylvania.

Greenberg has steadily exhibited his work, consulted within industry and lectured widely throughout his career. He was affiliated with the Bowery Gallery in New York City, Flywheel Gallery in Piermont, NY, and Strata Gallery in Santa Fe, NM. He was a managing director and creative director for H2O Associates in New York’s Silicon Alley, where he helped build a new media division during the original dot-com boom and then bust, barely parachuting back to safety in the ivory tower. Since then, he has been inciting students to create inspirational new media art, lecturing at numerous institutions, including Trinity College (Dublin, Ireland); University of Edinburgh (UK); University of Iowa; University of Northern Iowa; Seton Hall University; Monmouth University; University of California, Santa Barbara; Kutztown University; Moravian College; Lafayette College; Lehigh University; the Art Institute of Seattle; Studio Art Centers International (Florence, Italy); City and Guilds of London Art School (UK), and Goldsmiths, University of London.

Currently, Greenberg is Director of the Center of Creative Computation and Professor at SMU, with a joint appointment in the Meadows School of the Arts and the Lyle School of Engineering. Previously, he was Associate Professor at Miami University (Ohio), where he held a joint appointment within the School of Fine Arts and Interactive Media Studies program and was an affiliate member of the Department of Computer Science and Systems Analysis.

Greenberg splits his time between Santa Fe and Dallas with his wife, Robin; son, Ian; daughter, Sophie; their Zen warrior dogs, Kai and Tessie; and horse Finn. When not sitting aimlessly in front of his laptop, you can usually find him on one of his bikes or getting checked against the boards at an ice rink in Santa Fe or North Texas.